Home/Catalog/Venture
Venture — is it worth building?
Brief 61

Niche Map

One niche, fully mapped — the players, buyers, channels, watering holes, jargon, money flows, and unwritten rules — before you decide to enter it.

NICHE.md4 phases8 lenses~3.0k chars

Free & open · no signup · read-only — it ends by asking · nothing leaves your machine

What it does

You are working inside this repo — the research workspace for this venture. Mission: map one niche the way an anthropologist would — who lives there, how money moves, where they gather, what they believe — producing the reference document every later brief leans on.

Research pass: read the web and any reports at this root; your only write is the report file. Every factual claim carries a source link and access date.

What it looks for

8 lenses it looks through

Phase 2 sweeps the codebase through every one of these, citing file and line for each finding.

1

The cast

buyer segments and user segments (they differ); the incumbents, the upstarts, and the substitutes including spreadsheets-and-interns

2

Money flows

who pays whom, typical price points and contract shapes, where margin concentrates; cite real pricing pages

3

Watering holes

the forums, subreddits, Discords, newsletters, conferences, and voices where this niche talks; ranked by observed activity

4

The jargon

insider vocabulary, acronyms, job titles; the words that mark an outsider on first contact

5

Buying rituals

how purchases actually happen: trials, referrals, RFPs, procurement; who can say yes versus who can only say no

6

Channels and gatekeepers

how products reach these buyers today; the marketplaces, integrations, resellers, or associations that control access

7

Belief system

what the niche holds true: best practices, sacred tools, status markers; which beliefs look ripe to be wrong

8

Weather

the last year of funding, consolidation, regulation, layoffs, and platform changes, with dates; the niche's current mood

The deliverable

What lands in your repo

One structured report at the repo root — or in reports/, if you keep one — the same shape every time, ready for a teammate — or the optional Studio — to act on.

NICHE.md
1
The map
cast, money flows, and channels, in tables
2
Watering holes directory
ranked and linked
3
The unwritten rules
respect-these and exploit-these
4
Open questions
what only real customer conversations can answer
One file. Evidence-backed. It ends by asking before touching anything.
How it works

What it makes the agent do

Every Goal Prompt follows the same four steps, so results are consistent and repeatable — no matter which one you run.

1
Phase 1

Anchor and bound

Fix the niche.

2
Phase 2

Map through 8 lenses

The cast — buyer segments and user segments (they differ); the incumbents, the upstarts, and the substitutes including…

3
Phase 3

Curate

Distill the map to the three facts an entrant must respect and the three most exploitable observations.

4
Phase 4

Report

Create NICHE.md at repo root.

Get started

Three ways to run this Goal Prompt

01 · COPY

Paste it in

Copy it and paste it into your agent inside the repo you want checked.

02 · INSTALL

As a slash command

Install the goal plugin once — two commands — then just type /goal:niche-map.

1/plugin marketplace add GhostlyGawd/goal-prompts
2/plugin install goal@goal-prompts

Or install only this Goal Prompt as /goal-niche-map:

curl -fsSL https://goal-prompts.vercel.app/install | BRIEF=61 sh
03 · AGENT

From an agent (MCP)

Let an agent fetch it mid-conversation, or pull the raw Goal Prompt by URL.

https://goal-prompts.vercel.app/raw/61.md
Transparency

The exact prompt

Nothing hidden — this is the whole Goal Prompt, verbatim. Read it in a minute, edit it, or copy it as-is.

Read the full brief (3,045 characters)
# Goal: Niche Map

You are working inside this repo — the research workspace for this venture. Mission: map one niche the way an anthropologist would — who lives there, how money moves, where they gather, what they believe — producing the reference document every later brief leans on.

Research pass: read the web and any reports at this root; your only write is the report file. Every factual claim carries a source link and access date.

## Phase 1 — Anchor and bound
- Fix the niche: from the operator's message, OPPORTUNITIES.md, or notes at this root. Define its boundary explicitly — what is inside, what is adjacent-but-out.
- Note which venture reports already exist at this root; this map should not contradict them without saying so.

## Phase 2 — Map through 8 lenses
1. **The cast** — buyer segments and user segments (they differ); the incumbents, the upstarts, and the substitutes including spreadsheets-and-interns
2. **Money flows** — who pays whom, typical price points and contract shapes, where margin concentrates; cite real pricing pages
3. **Watering holes** — the forums, subreddits, Discords, newsletters, conferences, and voices where this niche talks; ranked by observed activity
4. **The jargon** — insider vocabulary, acronyms, job titles; the words that mark an outsider on first contact
5. **Buying rituals** — how purchases actually happen: trials, referrals, RFPs, procurement; who can say yes versus who can only say no
6. **Channels and gatekeepers** — how products reach these buyers today; the marketplaces, integrations, resellers, or associations that control access
7. **Belief system** — what the niche holds true: best practices, sacred tools, status markers; which beliefs look ripe to be wrong
8. **Weather** — the last year of funding, consolidation, regulation, layoffs, and platform changes, with dates; the niche's current mood

## Phase 3 — Curate
- Distill the map to the three facts an entrant must respect and the three most exploitable observations.
- List what could not be verified from public sources — the map's honest blank spots.

## Phase 4 — Report
Create `NICHE.md` at repo root:
1. **The map** — cast, money flows, and channels, in tables
2. **Watering holes directory** — ranked and linked
3. **The unwritten rules** — respect-these and exploit-these
4. **Open questions** — what only real customer conversations can answer

Start the report with today's date. If `NICHE.md` already exists from a previous run, read it first and lead with what changed since.

## Rules
- Primary sources first: pricing pages, job posts, forum threads, filings — reality, not summaries of summaries
- Date everything; niches move
- No discernible product or idea to research in this repo? Say so in a one-paragraph null report and stop — a null result is a valid finding.
- If a `reports/` directory exists at the repo root, write the report there instead of the root.
- Before asking, present the top findings as a ranked list in plain words
- Report only — end by asking which threads to pull next

House rules for this Goal Prompt

  • Primary sources first: pricing pages, job posts, forum threads, filings — reality, not summaries of summaries
  • Date everything; niches move
  • No discernible product or idea to research in this repo? Say so in a one-paragraph null report and stop — a null result is a valid finding.
  • If a reports/ directory exists at the repo root, write the report there instead of the root.
  • Before asking, present the top findings as a ranked list in plain words
  • Report only — end by asking which threads to pull next
Keep exploring

More Venture briefs

Runs inside these playbooks — curated sequences you can launch with one paste: